24-25 July 2019
ICC Sydney Exhibition Centre

Options Accordions

24-25 July 2019
ICC Sydney Exhibition Centre

Back to agenda

Airbnb vs. hotels vs. OTA’s [Panel]

Seminar Theatre B
Small Hotelier
Revenue & Distribution
Marketing & Branding
Management & Operations

Hospitality has become a battle ground. It feels that multiple wars are fought at the same time. Some call it disruption, some innovation, some call it a nuisance. Fact is that hotels are caught within those battlefields by choice or not. OTA vs OTA, Hotel vs Hotel, OTA vs Hotel, Airbnb vs hotel, Airbnb vs OTA, Airbnb vs Airbnb, Direct vs. … And so it continues.

In this interactive session, the panel will look at the upsides and the downsides of the distribution landscape and provide a glimpse into what the future holds based on evolving trends as well as observations from the past. Participants can further walk away with helpful tips as to what they can do to win, to avoid and to succeed in their daily distribution lives.

Takeaways:
– Has Goliath met Goliath?
– A one-night stand or match made in heaven?
– Hospitality vs. HOSTability