Biography

Murtaza serves the accommodation industry in unlocking revenue potential by championing an evidence-based approach with the zeal of an educator and consensus builder. When he isn’t helping democratise the adoption of cutting-edge revenue management technology and innovation across every type of accommodation model, he facilitates learning to empower people to reach their potential. He has excelled through the ranks in hospitality with over 30 years in operations, revenue management, process improvement, B2B sales and now charting his own path as an independent adviser giving back to the industry he loves.